Differentiate Your California Luxury House from the Competition

by Tony Bruser 01/13/2020

If you want to sell a luxury home in Los Angeles, Cupertino or elsewhere in California, you likely will need to differentiate your residence from the competition. Otherwise, you risk a long home selling journey due to the fact that your Golden State luxury residence is unlikely to stand out from comparable properties in your city or town.

Fortunately, there are many ways that a California luxury house seller can differentiate his or her residence from similar homes. Let's take a look at three tips to help you distinguish your Golden State luxury house from comparable properties, and ultimately, make your home an attractive option for buyers.

1. Craft an Effective Home Listing

How you promote your luxury residence in Beverly Hills, San Francisco or any other California city or town can have far-flung effects on your property selling experience. If you craft an effective listing to showcase your Golden State luxury residence, you may make it easy for buyers to fall in love with your house.

Include relevant information about your California luxury residence in your listing, along with details about any unique home features. Also, it may be beneficial to include high-resolution images of different areas of your Golden State luxury home in your listing to help buyers visualize what it would be like if they purchase your house.

2. Eliminate Clutter

If your California luxury home features a wide array of distinct antiques, paintings and decorations, you may want to remove these items from your residence. By doing so, you can cut down on "clutter" and show buyers the true size and beauty of your house.

For those who want to eliminate clutter as quickly as possible, you can list your excess items online or host a yard sale. In addition, you can always rent a storage unit in Malibu, Sacramento or anywhere else in California to keep your personal belongings safe until your residence sells.

3. Work with a Real Estate Agent

Differentiating a luxury home from the competition may prove to be difficult, particularly for a California luxury house seller who tries to work alone. Lucky for you, real estate agents are available in cities and towns across the Golden State, and these housing market professionals can help you distinguish your luxury residence from the competition.

A real estate agent typically will meet with a California luxury home seller and craft a personalized property selling strategy for him or her. Therefore, if you want to sell your San Diego luxury residence without delay, a real estate agent will create a house selling strategy to help you do just that. On the other hand, if you want to maximize the earnings from the sale of your Bay Area luxury house, a real estate agent will do whatever it takes to help you get the best price for your home.

Ready to add your luxury residence to the California housing market? Use the aforementioned tips, and you should have no trouble distinguishing your Golden State luxury home from all others in your city or town.

About the Author

Tony Bruser

Tony Bruser, Broker/Realtor

Welcome! This website is designed to be a simple and effective way to search San Diego real estate with ease as well as learn more about my brokerage, Prime Pacific Properties. As a real estate broker and Realtor for over 30 years I have a wealth or knowledge to share with my clients.

My wife Cheryl and I have been residents of San Diego for over 40 years.  I obtained my original real estate license in 1987.   In 1989 I became a licensed broker.  In over 30 years or representing clients, I have successfully closed hundreds of residential and commercial transactions in California valued in the tens of millions of dollars.   With great experience throughout San Diego County as well as intimate local area knowledge, I works extensively to help buyers and sellers meet their real estate goals.    Good service is not difficult, it's common sense.    I have been honored to have assisted hundreds of clients over the years and now helping their grown children!    

I love the work I do and take great pride in it.   There are always challenges in every situation, that's what keeps the work interesting.    The knowledge I have acquired through experience is a critical asset that drives success.   Markets change as do conditions that impact those markets.  It's imperative you work with an seasoned real estate professional to provide accurate "real time" intelligence combined with years of negotiation skills.   I do not make decisions for my clients.  My focus is to make sure they have all the knowledge they need to make the right decision for themselves.

More than 90% of my business is through referral.  My philosophy is that if you take care of your clients’ needs, success will follow. 

If you are considering a San Diego real estate acquisition or sale,  or simply would like more information, please feel free to call or e-mail me anytime.    All consultations are without obligation and are completely confidential.